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Module: 2. Choosing an Idea

Lesson 4. Market analysis

The main thing in the lesson

Before creating a mini-app, do a market analysis to determine where your product might take off.

  • Study the industry. Figure out where your mini-app might be useful.
  • Analyze the target audience.
  • Study the competitors. Find out who provides these services.
  • Determine what the target audience’s goals are and how your product can solve them.
  • Decide how your product will be monetized.
  • Process all collected information.
  • Assess the risks of the project.

Useful links

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