The Advertising API

What the hell is that?

Automate targeted advertising VKontakte using API methods — create creatives, run ads and entire ad campaigns, edit settings and get statistics.

Features of the advertising API:

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  Create and edit campaigns and ads.
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  Automated statistics release.
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  Manage and update retargeting audiences.
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  Adding customers, observers and administrators to the advertising office.

Working with APIs

Before invoking API methods, you need to access key of the user . After that, you’ll be able to run any API requests on the standard interaction scheme .

Choose the right methods for work depending on the tasks - - here.. We have collected methods that will be useful for working with advertising.

Mistakes can sometimes happen, but don’t be afraid of them. Knowing what went wrong will help. list of Errors .

Ready tools

Use ready-made solutions of our partners for quick setting up and automation of advertising:

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  Active Traffic — mass creation and customization of ads, analytics and statistics, automatic tactics.
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  Aori — a single platform for advertising management with a simple interface.
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  Atuko - mass creation and editing of advertising campaigns using Excel-generator, connection of third-party analytics, mass copying and transfer of campaigns from one account to another, flexible configuration and uploading of reports.
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  eLama — Calculator of a profitable rate per click, a quick designer of creatives, import of leads.
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  ERESH — eliminates the routine in the preparation and management of campaigns: helps with the media plan, with the calculation of the budget. Segment ads, manage rates, show advanced statistics.
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  Kairos Manage the campaigns. Allows you to make the maximum buyout to a hot audience, to achieve a given coverage or a given budget expenditure by the deadline. Rentable for monthly budgets from 300 thousand rubles.
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  Marilyn — optimization of advertising campaigns, management of rates under the specified KPI, automation of routine processes.
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  Plarin Mass editing of ads. A library of creative templates, their mass creation. Optimization of bets, automatic segmentation, graphic reports.